Today’s iPhone Anniversary Reminds Us What Real Innovation Looks Like


Steve Jobs holds up the first iPhone at the MacWorld Conference in San Francisco, Jan. 9, 2007.

Steve Jobs holds up the first iPhone at the MacWorld Conference in San Francisco, Jan. 9, 2007. Paul Sakuma/AP



As this year’s CES wraps up with another collective “meh,” it’s worth remembering what the launch of a truly world-changing gadget looks like.


Eight years ago today, Steve Jobs stood on a stage in San Francisco and unveiled the first iPhone, a moment that in retrospect heralded everything from the death of the PC to the birth of the selfie stick.


How popular is the iPhone? In 2006, the year before its release, Apple’s total revenue was about $19.3 billion. That’s for the whole year, for every Apple product combined. In figures pointed out Thursday by Om Malik, UBS Research is projecting iPhone sales alone will generate more than $43 billion in revenue for Apple during the three months ending December 31, 2014. To put that figure in context, as Malik notes, chipmaker Intel is expected to see about $55 billion in sales for the entire year. Networking behemoth Cisco Systems posted fiscal 2014 revenues of just over $47 billion.



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